Author Archive

Thursday, December 22nd, 2011

Merry Christmas!

To all friends of the zone, have a safe and Merry Christmas, and a happy new year! Share

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Wednesday, December 14th, 2011

A New Dawn for NZ Cricket?

So New Zealand beat Australia in Australia for the first time in 23 years last week. Is this the dawning of a new era for New Zealand cricket? Can we rise from the doldrums of 8th place in the international test rankings? Will our opening batsman magically become the stubborn ā€œI will not get out [...]

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Monday, December 12th, 2011

Christmas Down Under

So we had our first snow fall here in Chicago today – apparently the 5th latest snow fall on record. We are heading from one of the largest snow fall winters in Chicago history according to the weather experts. So the woolies are out and the fires are burning as we make our kids behave [...]

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Thursday, December 8th, 2011

managing digital projects

As our digital marketing drive continues I thought I’d share the differences and challenges of managing digital projects. Websites are fluid things. As such it is extremely important to have an air-tight and approved scope of work at the beginning on any digital project. However, rigidity with regards to project management can be counterproductive. You [...]

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Wednesday, November 30th, 2011

Nice Wee Marketing Opportunity

Better than staring at tiles and good for the advertiser – everyone’s happy. ‘Don’t cross the streams Venkman!’ Matt Share

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Tuesday, November 29th, 2011

The Game Changer

Every once in a while a product comes along and POW!, the game has changed, the way we work and play… altered forever. The iArm is such a product. Of course it’s not real, just a box to put your real present inside to get a chortle this holiday. My personal favourite (and actually a [...]

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Monday, November 28th, 2011

Catvertising

Everyone in advertising has their ear to the ground for the next big thing. These chaps may just have found it… Matt Share

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Thursday, November 24th, 2011

Good Gourd!

Crazy talent from Villfane Studios in the uncrowded category of high-end pumpkin carving. Fantastic work. Share

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Thursday, November 24th, 2011

Enlightened Souls

These ‘lightpainting’ images are the work of photographer Fabrice Wittner, lending his talent to the rebuild effort in Christchurch. Handmade stencils and a long exposure technique create the ghostly figures in memory of the city’s February 2011 earthquake. See more development shots here. Matt Share

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Wednesday, November 23rd, 2011

The Surgeon General of the USA

Today I was going through my business cards and I found this curious card. This is the card for Dr Regina M. Benjamin. TimeZoneOne was luckily enough to work with her a few years ago on an assignment for the American Medical Association. We were creating marketing communications to explain the value and great work [...]

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