wasa.JPGAdweek reports this week on how Wasa crispbread is promoting “snackspiration” and its cracker biscuits to the world via its Facebook page. This is a great example of an attractive microsite built within a companies facebook page. The site has a lot of underlying functionality and encourages viral engagement.

Here is a link to the Adweek article to find out more. And, here is the campaign running on Facebook 

Networked Nigel

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