What makes people tick? When we’re working on projects we spend a lot of time thinking about what motivates people, how can we attract consumers to this product/service? There’s no simple answer, sometimes it’s about explaining tangible benefits, sometimes it’s about creating an emotional connection, most often it lies somewhere inbetween. Here’s an interesting wee look at what motivates people that may hold a few surprises for most people…

I found that pretty interesting, but at 10 minutes long I’m guessing a lot of people weren’t motivated to watch it. So here’s a Lego robot solving a Rubic’s Cube, the robot doesn’t have the same motivation that we humans possess and comes nowhere near beating the human record of 7:08, but it is quite an achievement by its motivated master.

 

 

David McLeod

 

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