23Feb2010
retail window or coffee shop… why not both?
Posted by timezoneone
It appears some retailers are really starting to re-think ways they can generate revenue from their retail windows. Gone are the days when you measured the power of your window display, purely through the number of sales you made from the items displayed.
Now some retailers are literally selling through their shop windows, with a new innovation in coffee shop retailing. Not only a great way to pull traffic to your shop front, but also a revenue booster at the same time.
It would appear the term “window shopping� has just taken a completely new turn!
Raewyn Topp – Window shopper extraordinaire
