Award winners! Pictured (left to right) Murray Grossmith (TimeZoneOne), Rose Crossland (RMCH), Nigel Foley (TimeZoneOne) and Nickie Barlow (RMCH).

Huge congratulations go out to our client, Ronald McDonald House South Island, who received two Best Bets Awards at the 2009 RMHC International Conference held last week in Chicago.

Firstly, the House was presented with the Reputation award for its rebranding and enlarging communications print collateral (designed by TimeZoneOne). The work was recognised for excellence in its ability to share their story and build credibility and trust.

Secondly, the fundraising campaign, ‘The House that Love Built’, (created by TimeZoneOne) was a winner in the Resources section, recognising the innovative approach to developing strategic resources to increase revenue. Each award also came with a USD$5,000 grant.

The biennial conference gathers Ronald McDonald House Charities representatives from 30 countries and regions worldwide to learn about the most compelling issues facing non-profit organisations today and to share best practices with each other. “We’re thrilled to have been recognised for both our fundraising and communications work”, said Stuart Leck, Trust Chairman. “Our staff always strive for excellence and our creative partnership with advertising agency TimeZoneOne is also a significant factor contributing to our success. Their passion and commitment to us is second to none and their contra sponsorship is a prime example of how businesses can contribute to their communities. We are always conscious of being financially transparent about how we use our donations - it is partnerships like this that enable 84% of the funds we raise to go to providing a free home away from home for families of sick children.”

“Our global communications goal is to connect with audiences on an emotional level, but to do it consistently, authentically and respectfully.” says Linda Dunham, Chairwoman of the Global RMHC Board of Trustees. “Ronald McDonald House South Island created exemplary materials that clearly demonstrate the mission of RMHC and the impact their programmes have on the lives of children in their community.  The ‘House that Love Built’ campaign was innovative and comprehensive in its approach to build new corporate relationships. New ideas and continued donor outreach is what will allow the charity to continue serving children and families who need to be together during a traumatic time in their lives.  This campaign will serve as a model for other RMHC Chapters around the world.”

For more information, please contact: Rose Crossland, Communications Manager, ph 03 377 3311extension 729; rose@rmhsi.org.nz; www.rmhsi.org.nz.

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